Cox Ferguson Financial Services | Personal Insurance & KiwiSaver Advice NZ

Cox Ferguson Financial Services

Your legacy is our

legacy.

Your Personal Insurance & KiwiSaver Specialists

In a world that can change overnight…

…your family's future shouldn't be left to chance.

Every milestone changes what you stand to lose: a home, a baby, a business.

Meet James & Ryan.

Two directors who answer their own phones. FMA-licensed, 100% Kiwi-owned, servicing all of New Zealand.

James Meyers Director · FSP-773936 Ryan Li

Ryan Li Director · FSP-778211

Don't just take our word.

★★★★★

Real Google reviews from real clients across New Zealand.

Read our Google reviews

Protection. Growth. Peace of mind.

Our advice is free of charge to our clients as we generate our revenue through the product providers we recommend if and when our advice is taken. Good advice comes with no obligations.

Personal Insurance KiwiSaver Advice

Ready when you are. Talk to us.

Free · No obligations · An adviser replies the same day · (03) 390 6899

What our clients say

Trusted by Kiwis like you.

What we do

Advice for every milestone.

Personal Risk Insurance

Life, health, trauma and income cover designed around your people, with us beside you at claim time, when it matters most.

KiwiSaver Advice

The right fund for your risk profile and timeframe, for a first home sooner or a retirement actually worth having.

We believe financial advice is a fundamental human right, not a privilege for the few.

James & Ryan, Founders

How it works

Four steps. Zero stress.

Say hello

Our 2-minute form or a quick call. No cost, no pressure, no jargon.

We listen

Your situation, your people, and what matters most to you.

We research

New Zealand's top providers compared; cover designed for your life and budget.

You decide

Clear written recommendations in plain English. Always your call.

Start with a free chat →

Our trusted providers

Backed by New Zealand's best.

Life at CF

Real people. Real moments.

The Clearwater Christchurch brochure cover

Cox Ferguson featured inside the Clearwater brochure

In print

Featured in the Clearwater brochure

We're proud to feature in the Clearwater (Christchurch) brochure, sharing our "your legacy is our legacy" philosophy with the community.

Cox Ferguson at the Special Children's Christmas Party

December 2025

Special Children's Christmas Party

As a family-driven business, we were proud to support the Special Children's Christmas Party, a day of magic for tamariki who truly deserve it.

AIA · Queenstown

An exclusive AIA experience

AIA flew Ryan to Queenstown for an exclusive preview of what they're building next for New Zealanders.

Ryan Li meeting the Chairman of the AIA Group in Auckland

AIA · Auckland

Meeting the AIA Group Chairman

Ryan was invited to Auckland to meet the Chairman of the AIA Group. A real privilege, and a sign of the partnerships we're building for our clients.

October 2025

Booster Adviser Conference

James and Ryan joined leading advisers at the Booster Adviser Conference, staying sharp on the best KiwiSaver thinking for our clients.

Cox Ferguson with their providers over Christmas

James and Ryan celebrating with providers in Christchurch

Festive season

Christmas with our providers

We caught up with the partners who make great advice possible, celebrating the year with the providers behind our clients' cover.

James's refreshed office at Cox Ferguson

2026

A well-earned office makeover

To start the new year, James earned an office refresh, a small thank-you for a lot of hard work.

James and Ryan moving into the new Cox Ferguson office

October 2024

We moved into our new home

Cox Ferguson settled into our office on Southwark Street in central Christchurch, with room to grow as we serve clients nationwide.